HOW NEW MARKETING STRATEGIES APPLIED BY FAST-FOOD RESTAURANTS IN TASHKENT AFFECT GEN-Z’S PERCEPTION OF THE BRAND. AJBMEB [Internet]. 2025 Dec. 25 [cited 2026 Jul. 2];43:95-101. Available from: https://mail.americanjournal.org/index.php/ajbmeb/article/view/3276